this is the front cover of the daily mail. the first thing that strikes me about it is that it has 3 articles on one page. each one is only a summery, meaning you need to look into the paper to read on, but it looks quite intimidating at a glance. i don't think this type of format will appeal to our target audience. we need something eye catching and vibrant. something a student will want to pick up and read, with out having to be forced. the daily mail is eye catching, the photo stands out due to it's size and the headings of each article are bold and stand out as well. the different sized articles are interesting. the one with the photo has a reletively large font size but the one at the bottom of the page has the largest. the one slightly to the right has the smallest. they all have things about them that make people read them. the article with the photo imediatly shows the reader what the article is about, therefore people will read if they're interested. the article with the smallest font will look small, therefore the reader will be interested simply because he wants to know what it's about. the article with the largest font size is huge and fills nearly half the page, these kind of articles can be read at a glance, as if you were walking past a shop with it on display. these are the articles that get peoples attention the most. they are usually snappy or feature keywords that appeal to everyday people in the political climate of the time of the papers release.
taking on board some of the points i made from the paper, the font sizes of the articles is interesting. also, the photos are important. we need a paper that looks eye catching and the way it's written needs to appeal to our target audience. that doesn't mean to say that it needs to be informal or feature slang. it needs to be feature topics that appeal to people my age, students. maybe a bit of informality will be suitable but at the end of the day it needs to be informative.
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